Programs > Brochure
CBEA3066 Global Business Immersion - UK/Sweden
London, United Kingdom; Stockholm, Sweden (Outgoing Program)
|Restrictions:||ANU applicants only|
CBEA3066 - Semester 2, 2018
2 - 14 September
The EU is the world’s largest trading block and largest trading economy. Australian merchandise and services trade with the EU exceeds $95 billion AUD annually. Nevertheless, the ‘Brexit’ decision by the UK government will have a significant impact on the business and marketing environment across Europe and the globe. In this program, we offer students valuable learning experience from both perspective, namely the UK and Sweden. Given the differences in cultural, social, economic and business norms both nations have with Australia, we engage students through in-depth demonstrations on how quickly ‘Brexit’ can negatively and positively impact key UK brands and how they are approaching some of the same marketing issues confronted by Australian companies, such as how to best market in emerging economies and China, albeit from a far more different but effective perspective. In the case of Sweden, students will be exposed to not just a different way of thinking about strategy and branding in a relationship context, but also an entirely new perspective in openness and transparency of ethics and values in business.
The UK/Sweden study tour, facilitated by our academic partner CIS Australia is unique as it receives support from BAE Systems Australia (Canberra office) with extensive briefing sessions for both pre-departure and in-country immersion periods.
This study tour will provide an opportunity for undergraduate students to travel to UK/Sweden from 2-14 September, 2018 (in-country days) under the guidance of course convenors Dr. Andrew Hughes, Lecturer in the Research School of Management and Associate Professor Keturah Whitford from the Research School of Accounting.
This course is open to all undergraduate students of the ANU College of Business and Economics (CBE), with preference given to CBE students who have completed at least 96 units of their program at the time of applying. The course counts towards an elective in any CBE undergraduate program and towards the International Business, Management and Marketing majors.
Students from other ANU Colleges will need to seek enrolment approval and program advice from their respective Colleges.
Eligibility and Selection Criteria
This opportunity is open to all ANU undergraduate students who are currently enrolled in an ANU College of Business and Economics program. Students will be selected to enrol in the course and the associated study tour following a competitive application process and will be required to participate in two pre-departure sessions at ANU to prepare you for the in-country study tour that begins on 2 September 2018.
Travel and Other Costs
In addition to course tuition fees, a participation fee is required for the in-country immersion component of the course. The study tour participation fee is approximately $4000.
What is included
Hotel accommodation (twin-share), most meals, ground transport, airport transfers, entry fees, field trips, academic, business and cultural events and program materials. ANU travel insurance cover is provided for the study tour dates, plus any private travel of four days total duration immediately before and/or after the study tour dates.
What is not included
Airfares, travel from Canberra to Sydney and return, visa costs (depending on student passport), vaccinations and activities undertaken during free time. Students will be required to purchase additional insurance cover for specific personal and medical items not covered by the ANU travel insurance.
1. Students that are Australian citizens and permanent residents with evidence of current financial disadvantage may be eligible for the CBE Global Business Immersion Travel Grant ($2,000 grants) when they apply for the course and study tour.
Students will be assessed for the CBE Global Business Immersion Travel Grant against eligibility criteria and written responses in their application for the course and study tour.
2. OS-HELP, an Australian Government loan scheme designed to assist with overseas study costs, is also available to eligible students. Further information can be found at: studyassist.gov.au OS-HELP is available to domestic students only.
Applications open on 30 April 2018 and close on 14 May 2018.
Enquiries E: firstname.lastname@example.org
Disclaimer: Applicants are advised that due to circumstances beyond the University's control (for example, specific international security concerns and international health crises) it may not be possible for students to commence or complete this course as advertised.
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